 
o you believe everything you read? Hope not. Despite media hype that
reaches frenzied proportions, Boomers aren’t all alike, nor can they be placed
into neat pigeonholes.
If you’re a Boomer, before wondering why you don’t fit the Boomer stereotype,
read this insightful article from Focalyst, a leading source of information and insights
about Baby Boomers and Mature consumers.
Focalyst is a Millward Brown specialty practice
supported by AARP Services, Inc.
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